Innovation Tournaments and the Process View

Great ideas don’t just appear — they emerge through process. Innovation Tournaments and the Process View equips professionals with a proven, tournament-based framework to transform ad-hoc creativity into a scalable innovation engine. Guided by Wharton professors Christian Terwiesch and Karl Ulrich, you’ll learn to design, launch, and evaluate innovation tournaments that consistently surface high-potential ideas and convert them into measurable business results.